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Reading lists: Driving Insight From Data Analytics


Reading lists: Driving Insight From Data Analytics

Reading list titles for this module

These items are part of your institution's official Reading Lists - you can use your funds to purchase these.

 
Product name
Price
Rating
Buy
How to Measure Digital Marketing (ePub eBook)
£39.99
Essential
Marketing Metrics: The Manager's Guide to Measuring Marketing Performance (ePub eBook)
£16.33
Essential
Actionable Web Analytics (PDF eBook)
ACTIONABLE WEB ANALYTICS (PDF EBOOK)

Burby, Jason/Atchison, Shane/Sterne, Jim;

£15.99
Further Reading
AI in Marketing, Sales and Service (ePub eBook)
£31.99
Further Reading
How to Measure Digital Marketing (ePub eBook)
£39.99
Further Reading
Recommend This! (PDF eBook)
RECOMMEND THIS! (PDF EBOOK)

Thibeault, Jason/Wadsworth, Kirby;

£15.19
Further Reading
Actionable Web Analytics (PDF eBook)
ACTIONABLE WEB ANALYTICS (PDF EBOOK)

Burby, Jason/Atchison, Shane/Sterne, Jim;

£15.99
Importance not set by tutor
Business and Social Media in the Middle East: Strategies, Best Practices and Perspectives (ePub eBook)
£103.60
Importance not set by tutor
Digital Marketing For Dummies (ePub eBook)
DIGITAL MARKETING FOR DUMMIES (EPUB EBOOK)

Henneberry, Russ/Deiss, Ryan;

£20.79
Importance not set by tutor
Life 3.0 (ePub eBook)
LIFE 3.0 (EPUB EBOOK)

Tegmark, Max;

£7.99
Importance not set by tutor
Marketing Metrics
MARKETING METRICS

Bendle, Neil; Farris, Paul; Pfeifer,...

£30.39
£23.99
Importance not set by tutor

Marketing Plans (PDF eBook)
MARKETING PLANS (PDF EBOOK)

McDonald, Malcolm/Wilson, Hugh;

£31.19
Importance not set by tutor
Strategic Marketing Planning
STRATEGIC MARKETING PLANNING

Wilson, Richard M.S.

£43.19
Importance not set by tutor
Understanding Digital Marketing: A Complete Guide to Engaging Customers and Implementing Successful Digital Campaigns
£19.99
£19.99
Importance not set by tutor

Web Analytics 2.0 (PDF eBook)
£26.40
Importance not set by tutor

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