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Reading lists: Marketing Research - BMN4003M


Reading lists: Marketing Research - BMN4003M

Reading list titles for this module

These items are part of your institution's official Reading Lists - you can use your funds to purchase these.

 
Product name
Price
Rating
Buy
Essentials of Marketing
ESSENTIALS OF MARKETING

Brassington, Frances; Pettitt, Stephen

£47.99
£35.19
Essential

Essentials of Marketing (PDF eBook)
ESSENTIALS OF MARKETING (PDF EBOOK)

Pettitt, Stephen/Brassington, Frances

£35.19
Essential
Marketing Metrics (ePub eBook)
MARKETING METRICS (EPUB EBOOK)

Farris, Paul W./Bendle, Neil/Pfeifer, Phillip

£13.66
Essential
Marketing Metrics: The Manager's Guide to Measuring Marketing Performance
£32.39
Essential
Marketing Metrics: The Manager's Guide to Measuring Marketing Performance (ePub eBook)
£16.33
Essential
Qualitative Consumer and Marketing Research
QUALITATIVE CONSUMER AND MARKETING RESEARCH

Belk, Russell W.; Fischer, Eileen; ...

£40.79
Essential
Qualitative Consumer and Marketing Research (PDF eBook)
QUALITATIVE CONSUMER AND MARKETING RESEARCH (PDF EBOOK)

Belk, Russell W./Fischer, Eileen/Kozinets, Robert

£36.79
£36.79
Essential

Marketing Metrics
MARKETING METRICS

Bendle, Neil; Farris, Paul; Pfeifer,...

£30.39
£23.99
Importance not set by tutor

Marketing Research (PDF eBook)
MARKETING RESEARCH (PDF EBOOK)

Nunan, Dan/Birks, David F./Malhotra, Naresh K.

£35.19
Importance not set by tutor
Marketing Research: Delivering Customer Insight
MARKETING RESEARCH: DELIVERING CUSTOMER INSIGHT

Wilson, Alan (University of Strathclyde, UK)

£47.99
£43.19
Importance not set by tutor

Practice of Market Research, The
£54.39
£36.79
Importance not set by tutor

Principles of Marketing (PDF eBook)
PRINCIPLES OF MARKETING (PDF EBOOK)

Harris, Lloyd C./He, Hongwei/Kotler, Philip

£35.19
Importance not set by tutor

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