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Reading lists: Marketing and Data Analytics


Reading lists: Marketing and Data Analytics

Reading list titles for this module

These items are part of your institution's official Reading Lists - you can use your funds to purchase these.

 
Product name
Price
Rating
Buy
Big Data Demystified (PDF eBook)
£10.19
Importance not set by tutor
Big Data Fundamentals: Concepts, Drivers & Techniques
BIG DATA FUNDAMENTALS: CONCEPTS, DRIVERS & TECHNIQUES

Erl, Thomas; Khattak, Wajid; Buhler,...

£23.59
£11.66
Importance not set by tutor

Big Data Fundamentals: Concepts, Drivers & Techniques (ePub eBook)
£11.66
Importance not set by tutor
Data Analysis and Graphics Using R: An Example-Based Approach
DATA ANALYSIS AND GRAPHICS USING R: AN EXAMPLE-BASED APPROACH

Maindonald, John (Australian National University, Canberra); ...

£69.59
£69.59
Importance not set by tutor

Data Science for Business
DATA SCIENCE FOR BUSINESS

Provost, Foster; Fawcett, Tom

£31.99
Importance not set by tutor
Digital Marketing Analytics: Making Sense of Consumer Data in a Digital World
£23.99
£19.19
Importance not set by tutor

Digital Marketing Analytics: Making Sense of Consumer Data in a Digital World (ePub eBook)
£19.19
Importance not set by tutor

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