This book explores the growing phenomenon of the social media storm in the context of educational establishments. With a methodological approach that draws on aspects of virtual and offline ethnography, the text presents a series of case studies of public online risk-related incidents. Our ethnographic methodology adopts the use of unobtrusive data collection approaches, to explore publicly available data from online interactive behaviours. Drawing on a range of methods from internet mediated research (IMR) to inform our ethnographic account, the book provides an in-depth exploration of the public and organisational discourses arising from four short, clear high-profile internet risk case studies in the education sector ranging from early year to higher education. It considers the social construction of a new NriskO culture arising computer-mediated social interactions and its impact on, and response by, the organisations and society.
Chapter 1. Introduction and Overview.- Chapter 2. Social Media Storms and Organisational Responses .- Chapter 3. Early Years Child Protection Failure - Where an Online Incident Lead to Changes in National Policy.- Chapter 4. A Primary School Doesn't Check Its Domain Renewal Notices - and What Went Wrong as a Result.- Chapter 5. Does Safeguarding Extend to Controlling Mobile Phones in Secondary Schools? - Chapter 6. When University Students Go Bad Online - And How The Organisation Responds.- Chapter 7. Common Factors in Organisational Responses to Social Media Storms - the Non-learning organisation.
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