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Feminism, Labour and Digital Media: The Digital Housewife


Feminism, Labour and Digital Media: The Digital Housewife

Paperback by Jarrett, Kylie

Feminism, Labour and Digital Media: The Digital Housewife

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ISBN:
9781138575660
Publication Date:
12 Oct 2017
Language:
English
Publisher:
Taylor & Francis Ltd
Imprint:
Routledge
Pages:
192 pages
Format:
Paperback
For delivery:
Estimated despatch 27 May - 1 Jun 2024
Feminism, Labour and Digital Media: The Digital Housewife

Description

There is a contradiction at the heart of digital media. We use commercial platforms to express our identity, to build community and to engage politically. At the same time, our status updates, tweets, videos, photographs and music files are free content for these sites. We are also generating an almost endless supply of user data that can be mined, re-purposed and sold to advertisers. As users of the commercial web, we are socially and creatively engaged, but also labourers, exploited by the companies that provide our communication platforms. How do we reconcile these contradictions? Feminism, Labour and Digital Media argues for using the work of Marxist feminist theorists about the role of domestic work in capitalism to explore these competing dynamics of consumer labour. It uses the concept of the Digital Housewife to outline the relationship between the work we do online and the unpaid sphere of social reproduction. It demonstrates how feminist perspectives expand our critique of consumer labour in digital media. In doing so, the Digital Housewife returns feminist inquiry from the margins and places it at the heart of critical digital media analysis.

Contents

Introduction: From the Mechanical Turk to the Digital Housewife 1. Sexts from Marxists and Other Stories from Digital Media's Social Factory 2. My Marxist Feminist Dialectic Brings All the Boys to the Yard: A Feminist Critique of the Social Factory 3. Who Says Facebook Friends Are Not Your Real Friends? Alienation and Exploitation in Digital Media 4. Gifts, Commodities and the Economics of Affect 5. I Can Haz False Consciousness? Social Reproduction and Affective Consumer Labour Conclusion: Beyond Consumer Labour

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