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Mastering e-Business


Mastering e-Business

Paperback by Salamone, Frank (Iona College, USA)

Mastering e-Business

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£49.59

ISBN:
9780415557870
Publication Date:
24 Jun 2010
Language:
English
Publisher:
Taylor & Francis Ltd
Imprint:
Routledge
Pages:
208 pages
Format:
Paperback
For delivery:
Estimated despatch 28 May - 2 Jun 2024
Mastering e-Business

Description

e-Business - business collaborations enabled through information and communication technologies - is an essential activity for any business organization and constitutes a significant and growing sector. This textbook presents an innovative teaching framework to help students gain a thorough understanding of the principles of this vital aspect of business and management. Casting aside the over-complicated and narrow introductions of other textbooks, Grefen presents, analyzes and explains the principles of e-Business with refreshing clarity. The book covers both the business and technology aspects of this topic, using a unique framework integrating: Business - focuses on why a specific e-Business scenario exists and how an organization can profit from it Organization - analyzes how organizations and their processes are structured to achieve strategic goals Architecture - explains the high level design of advanced information systems to describe how e-Business functions Technology - examines the technological implementation of e-Business scenarios using a wide variety of ingredients from IT Mastering e-Business offers a well-structured overview of all aspects of e-Business and is an essential read for all students and professionals interested in this central aspect of modern, global business.

Contents

1. Introduction 2. An e-Business Classification Space 3. The BOAT Framework 4. Business Aspect 5. Organization Aspect 6. Architecture Aspect 7. Technology Aspect 8. BOAT as an Analysis Instrument 9. Concluding Remarks

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